Arctic Monkeys - I Bet You Look Good On The Dancefloor

 Arctic Monkeys: Audience


1) What is the main Arctic Monkeys audience - demographics and psychographics?

Arctic Monkeys' audience are likely to be predominantly white, middle class and reasonably young. Psycho- graphic groups might include Reformers and Explorers. Recent global success pushed the band into bigger psycho- graphic groups such as main streamers.

2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor?


diversion - the song is upbeat and fast-paced

3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments?

I think when they mention 1984 in the lyrics it could give the audience a sense of nostalgia. Also when they do the intro to the song with the guitar riff it could give the audience a sense of excitement.

4) How did fans take a leading role in making Arctic Monkeys famous back in 2005?

Their fans are the ones who uploaded their songs to myspace, creating a bigger audience because of word of mouth and everyone started to share and listen to their music on myspace.

5) How are fans positioned to respond to the band? What does Arctic Monkeys want fans to think about their video?

I think they want fans to think their videos and music is very authentic because they are an independent band from Sheffield and they were all friends before the fame.

Arctic Monkeys: Industry

1) How did the Arctic Monkeys first achieve success and build up their fanbase?

Through myspace. 

2) Why was P2P file sharing and MySpace an unexpected aspect to Arctic Monkeys' early success?

Because arctic monkeys themselves didn't upload the music, their fans did.

3) How does the rise of Arctic Monkeys differ from how BLACKPINK were formed and became famous?

Arctic monkeys rose to frame when their own fans uploaded their music, however it one direction they were on X Factor who has millions of viewers

4) Who is Arctic Monkeys record label and how many copies did they sell of their debut album? Why did they choose an independent record label?

Arctic monkeys label is Domino and they sold 27 million copies,they chose an independent record label in order to have freedom and control on what they do.

5) Looking at the wider music industry, has the internet been a positive or negative development for record companies and artists? Why?

The internet has been both positive and negative development because the development of new technology allows us to access all types . However, this shift from traditional and modern may have been difficult to understand and process as artists no longer receive enough money from CDs as they are all listened to online.f media and informatIon

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